Which One Won? How to Write Kick-Butt Headlines and Boost Response!
Format: Ebook
What’s the #1 way to boost response on a new or fatiguing promotion? If you guessed writing a new headline – then pat yourself on the back! But how do you decide if you’ve got a killer headline – or a flop? I’ve written headline that doubled…tripled…and even quadrupled response and kept a promotion alive for many years!
In this hot off the press book, I’ll give you my winning formula for writing a slam dunk winning headline! Plus, I’ll show you step-by-step how I create winners for some of the biggest health mailers in the country.
You’ll discover:
- The ABC’s or writing a powerful headline! My 3-step process helps you create a home run winner in record time!
- The secret to a killer cover test! How to get more bang for your buck!
- Does grossing out your prospect in a headline really work? Surprising answer can rev up your success rate!
- Discover my secret for a “bull’s eye” headline! Grabs your prospect by the heartstring – and purse string!
- Don’t even bother testing this stuff – it’s a waste of time and $$$!
- How to pick the winners from the bombs! Play this game and hone your creative skills!
- And much more!
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